Wagner launches OEx Car brake pad line in U.S.

by | Sep 3, 2019 | 0 comments

Following the success of the Wagner OEX brake pad line for sport utility vehicles (SUVs), crossovers (CUVs) and pick-up trucks, Wagner has launched the highly-anticipated Wagner OEX Car, specifically designed for passenger vehicles. 

This new line contains more than 100 SKUs and covers greater than 90% of passenger car vehicles 2005 and newer, or more than 150,000,000 domestic, European and Asian vehicles in operation in North America.  Wagner OEX Car is the latest innovative offering to join the Wagner portfolio of premium brake pads, rotors, hardware and fluids. 

Designed to last up to two times longer than other brake pads*, Wagner OECar is engineered with a combination of advanced braking features.  Galvanized steel plates provide better corrosion resistance and fitment over paint and powder coatings, which increases pad life and aids in noise-reduction.  Additionally, the treated backing plate inhibits rust jacking and provides better bonding to the plate. 

Wagner launches OEx Car brake pad line
Wagner OEX Car brake pad line.

New features also include the introduction of premium OE-quality shims that are made up of five sound-deadening layers to lessen noise and vibration, and laser-etched for easy part reference.  These shims are attached using secure application-specific shim attachment methods: locking tabs provide a secure attachment to the plate, while the riveted method keeps the shim in place by locking the shim to the backing plate.  Both methods are optimized for quiet operation. 

Wagner OEX Car also offers customized slot design**, application-specific, double- or single-curved slots in the Wagner OEX Car pads.  This provides more opportunities for dirt and debris to escape the pad, resulting in longer pad life.  Additionally, formulations meet 2025 requirements for zero copper.

“With the rollout of Wagner OEX Car, we are excited to have this new, innovative product line that further enhances the proven Wagner portfolio.  Wagner covers a vast number of VIO and offers features that customers demand for their vehicles today,” said Sarah Olson, product management director, Braking, Americas.  “Wagner OEX Car, with its unique features, not only provides outstanding stopping power, but also a quieter, smoother ride.” 

Additionally, Wagner OECar will feature new packaging, distinguishing it from Wagner OEX by clearly defining that the product is intended for passenger cars.

To learn more about Wagner OEX Car, Wagner OEX and other Wagner solutions, please contact your Wagner Brake supplier or representative, and visit www.wagnerbrake.com.

* Results based on independent testing conducted by Link Engineering Company comparing Wagner OEX Car brake pads to competitors’ brake pads on the 2017 Toyota Camry, 2011 Honda Civic, and 2017 Ford Fusion.

** For specified applications only.

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