BFGoodrich is launching the BFGoodrich Trail-Terrain T/A tire, providing an opportunity for explorers year-round. With a total of 46 sizes, this tire will launch 80% of its portfolio Sept. 1.
“Over the past decade, growth in outdoor recreation has led to significant demand for AWD-equipped CUVs, SUVs and trucks,” said Stephen Peters, BFGoodrich brand director.
“Vehicle manufacturers and consumers are demanding vehicles that give them light off-pavement capability while still maintaining fuel economy. The BFGoodrich Trail-Terrain T/A tire fills a void in our current portfolio and is purposely built for these consumers who want on-road-focused performances with light off-pavement adventure capability.”
Not your average daily driver, the Trail-Terrain T/A tire is designed to resist chipping and tearing in occasional gravel road usage.
The serrated shoulder design is optimized for soft-soil traction in light off-pavement situations without compromising road noise.
It also continues to provide traction long after the mercury drops.
The full-depth 3D sipes are engineered to create plenty of power and grip over the full life of the tire, which earned the three-peak mountain snowflake rating for severe-snow performance.
Whether you’re headed out to the mountain bike trail or another ski run, the Trail-Terrain T/A is prepared for your next adventure.
About BFGoodrich Tires
BFGoodrich Tires is dedicated to providing high performance tires for those who have a passion for driving in virtually any environment.
Combining technical expertise with 50 years of motorsports experience, BFGoodrichdelivers tires for a full range of driving experiences from ultra-high-performance street to off-road terrain with one common theme – extreme performance.